EXPO NOORD was a duo exhibition in the previous Skatepark NOORD, we presented a series of sculptures and paintings within an environment shared with concerts and a skate competition. Different subcultures collided, not as a curated theme but as an existing condition we chose to work within.
The initial promotional text leaned into the language of commercial seduction, borrowing from the tone of brands that market intensity and rebellion back to a young audience. It framed the exhibition as something immediate, physical, and unstable.
This was the first time Max and Elle organized an exhibition entirely outside established platforms. Without institutional framing or spatial neutrality, we had to construct the conditions ourselves, deciding how and where the work could exist, and under what pressures.
Initiated by Elle van Baaren & Max Onink